{"id":16089,"date":"2020-05-04T17:13:35","date_gmt":"2020-05-04T21:13:35","guid":{"rendered":"https:\/\/businesslinkct.com\/?p=16089"},"modified":"2021-12-27T17:06:16","modified_gmt":"2021-12-27T21:06:16","slug":"managing-social-media-user-roles","status":"publish","type":"post","link":"https:\/\/businesslinkct.com\/managing-social-media-user-roles\/","title":{"rendered":"Acquiring Business Assets Part 2: Social Media Role Management"},"content":{"rendered":"\r\n<h2>Acquiring Your Business Marketing Assets<\/h2>\r\n<p>This incomplete list intends to guide business owners to organize the marketing assets of their business that they may not realize they have under their control. So often, we have come across clients that are missing essential pieces of a marketing campaign; Requiring extra time and money to get up to speed with their marketing goals and put on par with the competition.<\/p>\r\n<p>This white paper intends to provide a checklist of the basics, bring awareness to the hidden value in your company, and avoid potential pitfalls.<\/p>\r\n<p><img loading=\"lazy\" decoding=\"async\" title=\"Acquiring Digital Assets\" src=\"https:\/\/businesslinkct.com\/wp-content\/uploads\/2020\/05\/Aquiring-Digital-Assets.jpg\" alt=\"Acquiring Digital Assets\" width=\"1080\" height=\"673\" \/><\/p>\r\n<h2>Part 2: Social Media User Roles<\/h2>\r\n<h3>Main Takeaways:<\/h3>\r\n<ul>\r\n<li>Be sure you own your Facebook page and other social media accounts (not an employee).<\/li>\r\n<li>You can assign privileges to let others manage your accounts without giving up ownership.<\/li>\r\n<li>Functioning on social media as a business with a personal account is against the terms of service. You could lose your account<\/li>\r\n<\/ul>\r\n<h3>Why It matters:<\/h3>\r\n<p>&nbsp;<\/p>\r\n<p>There are too many social media platforms to list so we will only cover some of the basics.<\/p>\r\n<p>Many business owners have delegated the setup and management of their favorite social media Flavor to a young hip employee, then down the road that employee leaves for any number of reasons; Or even worse they are using a personal account setup for business purposes. Have your own personal account and make sure you have an ownership role for social media assets. You do not want to have your brand misrepresented or have a potential client trying to communicate with you ignored. Also don&#8217;t be intimidated by setting these accounts up for yourself. If you are shy and don&#8217;t want to be &#8220;putting yourself out there&#8221; don&#8217;t worry. You can still delegate access to a third party or trusted employee to manage the presence of the business online independently of a personal account.<\/p>\r\n<h1>Social Media Management Resources<\/h1>\r\n<p>Here is a quick checklist and resources to help you get control of the social media accounts for your business.<\/p>\r\n<p><img loading=\"lazy\" decoding=\"async\" title=\"Acquiring-Business-Assets-Social-Media-User-Roles\" src=\"https:\/\/businesslinkct.com\/wp-content\/uploads\/2020\/05\/Acquiring-Business-Assets-Social-Media-User-Roles.jpg\" alt=\"Acquiring-Business-Assets-Social-Media-User-Roles\" width=\"1020\" height=\"680\" \/> <a id=\"fl-accordion--label-0\" tabindex=\"0\" href=\"#\" aria-controls=\"fl-accordion--panel-0\">Facebook for business<\/a> <a id=\"fl-accordion--icon-0\" tabindex=\"0\" href=\"#\" aria-controls=\"fl-accordion--panel-0\"><i>Expand<\/i><\/a><\/p>\r\n<p><a href=\"https:\/\/business.facebook.com\" target=\"_blank\" rel=\"noopener\">https:\/\/business.facebook.com<\/a><\/p>\r\n<p><a id=\"fl-accordion--label-1\" tabindex=\"0\" href=\"#\" aria-controls=\"fl-accordion--panel-1\">Linkedin company page<\/a> <a id=\"fl-accordion--icon-1\" tabindex=\"0\" href=\"#\" aria-controls=\"fl-accordion--panel-1\"><i>Expand<\/i><\/a><\/p>\r\n<p><a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/answer\/1561\" target=\"_blank\" rel=\"noopener\">https:\/\/www.linkedin.com\/help\/linkedin\/answer\/1561<\/a><\/p>\r\n<p><a id=\"fl-accordion--label-2\" tabindex=\"0\" href=\"#\" aria-controls=\"fl-accordion--panel-2\">Twitter Handle<\/a> <a id=\"fl-accordion--icon-2\" tabindex=\"0\" href=\"#\" aria-controls=\"fl-accordion--panel-2\"><i>Expand<\/i><\/a><\/p>\r\n<p><a href=\"https:\/\/business.twitter.com\/\" target=\"_blank\" rel=\"noopener\">https:\/\/business.twitter.com\/<\/a><\/p>\r\n<p><a id=\"fl-accordion--label-3\" tabindex=\"0\" href=\"#\" aria-controls=\"fl-accordion--panel-3\">Google my business*<\/a> <a id=\"fl-accordion--icon-3\" tabindex=\"0\" href=\"#\" aria-controls=\"fl-accordion--panel-3\"><i>Expand<\/i><\/a><\/p>\r\n<p>* There is a-lot to cover with managing a google account since one account covers so many different services so we have a separate resource page devoted to it here:<\/p>\r\n<p>For more info and to get started with &#8220;<a href=\"https:\/\/www.google.com\/business\/\" target=\"_blank\" rel=\"noopener\">Google My Business<\/a>&#8221; start here:<\/p>\r\n<p><a href=\"https:\/\/www.google.com\/business\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.google.com\/business\/<\/a><\/p>\r\n<p>Have more questions? <strong><a href=\"https:\/\/businesslinkct.com\/contact\/\" target=\"_blank\" rel=\"noopener\">Get in touch<\/a><\/strong> and set up a consultation.<\/p>\r\n<p><a role=\"button\" href=\"#quote-print\" target=\"_self\" rel=\"noopener\"> GET A CUSTOM QUOTE <\/a> <a role=\"button\" href=\"https:\/\/businesslinkct.com\/shop\/\" target=\"_self\" rel=\"noopener\"> BROWSE ALL PRODUCTS <\/a><\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>Acquiring Your Business Marketing Assets This incomplete list intends to guide business owners to organize the marketing assets of their business that they may not realize they have under their control. So often, we have come across clients that are missing essential pieces of a marketing campaign; Requiring extra time and money to get up&hellip;<\/p>\n","protected":false},"author":1,"featured_media":16091,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","wds_primary_category":0,"footnotes":""},"categories":[4,11,13],"tags":[63,65,109],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.1 (Yoast SEO v22.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Social Media Role Management | Business Link<\/title>\n<meta name=\"description\" content=\"How to ensure social media roles are set up appropriately to ensure social media assets are managed correctly for business.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/businesslinkct.com\/managing-social-media-user-roles\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Social Media Role Management | Business Link\" \/>\n<meta property=\"og:description\" content=\"How to ensure social media roles are set up appropriately to ensure social media assets are managed correctly for business.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/businesslinkct.com\/managing-social-media-user-roles\/\" \/>\n<meta property=\"og:site_name\" content=\"Business Link\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CT.Business.Link\" \/>\n<meta property=\"article:published_time\" content=\"2020-05-04T21:13:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-12-27T21:06:16+00:00\" \/>\n<meta property=\"og:image\" 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