The Retail Postage Rate for Every Door Direct Mail is $00.196 per piece. 

The EDDM program is intended for "Flat" mail class. These are typically oversized postcards. Here are the eligible sizes that qualify for eddm mailing. 

There are some limited exceptions. The "letter" size mail class can be sent as an EDDM but ONLY with "Rural Routes. 

EDDM as an operation is simple: A mail carrier has a tray of mail pieces ( enough for each stop on their route. As they go to each stop, they include a piece from the mailing. 

Retail EDDM is limited to 5,000 pieces. There are options to sending more than 5,000. With a bulk mail permit you can submit the mailing to a bulk mail entry unit "BMEU". This will permit you to send an unlimited amount of "Every Door Direct Mail" qualifying pieces. 

The minimum quantity for EDDM is the amount of homes on any single route.  For example: Choosing 1 city route with only 53 deliveries, the minimum pieces for that mailing would be 53. 

Some printing companies may have minimum print requirements.

Short answer is use the "route search tool" on the USPS website. 

This will always be the most up to date, unbiased source. 

Read more about updates to the route search tool. 

The "Facing slip" for EDDM is a sheet of paper attached to the mail tray.  The slip gives the details of the contents of the tray. The information includes:

Route #  i.e. "C8"

Quantity: i.e. "507"

Date: i.e: "08/08"

Short Description: i.e. "Postcards"

Address exclusion: i.e. "123 Main Street" 

Every Door Direct Mail is treated as "Local Mail" When brought to the facility the mailing will be distributed from it can take up to 2 days. However, our experience has typically been the mailing is received the day after it is accepted at the destination Post Office. 

During high volume times and depending how busy that particular Post Office is it possible to take an extra day.  

The most important thing to include on the print piece the mailing Indica (or post mark). Technically the post office should not accept an EDDM if the post mark and "simplified addressing" is not clear on the piece. 

There are size requirements, and a thickness requirement for EDDM. A 70# stock is about the thinnest you can. To be safe a 80# flyer is a good thickness or a 14PT card stock is an economical option as well.

It is a good idea to get help from an Every Door Direct Mail Printer.

Direct Mail is a great way to spread local awareness about your company. Depending on how you do business EDDM can supplement a current service route, or target a neighborhood to drive foot traffic.

As always, we recommend having a strong CTA and clear online footprint for your prospects to follow up or do more research.   

Depending on where you bring the mailing to. At the retail desk you need all paper work generated when submitting your mailing through the usps website. 

If you hire a specialist (like us) to handle you EDDM you won't need anything accept our contact info.